Oracle Turns Pages (and Heads)
As Oracle knits together its slew of acquisitions into a uniform product platform, Tangence is proud to be one of the companies chosen to create cutting edge marketing material (from e-books, to collateral, to presentations) to assist in the process.
Background
Oracle’s numerous acquisitions are causing its product portfolio to also grow by leaps and bounds. In this environment, it is even more imperative for Oracle to cogently explain its products to audiences.
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The Solution
Tangence leveraged Interactive eBooks to accomplish Oracle’s goals. eBooks can incorporate textual, web, flash, and video content to create multimedia “documents” that are truly engaging. Moreover, Tangence’s eBook solution allows Oracle to create multiple eBooks or recreate existing versions extremely cost effectively.
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The Result
"We were using one of the country’s largest marketing agencies for our collateral redesign. Since transferring the process to Tangence, we have been pleasantly surprised with the quality and speed of their creative execution. We could not be more pleased with Tangence."
- VP of Marketing
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