Flexera Flexes Its Global Reach
Flexera, a global software provider, is always looking for ways to accelerate its direct marketing programs globally.
And nothing works better than a highly targeted and accurate prospect database.
Background
Flexera Software, a leading provider of strategic solutions for Application Usage Management, is always looking for ways to ramp up its direct marketing. The company regularly requires new target lists for email and telemarketing campaigns. And, there’s the constant need to enhance and verify existing data coming in from multiple sources.
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The Solution
Tangence has stepped-in with a customized list services program for Flexera. We research Flexera’s target criteria on a regular basis, and provide highly target and accurate matching lists.
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The Result
In an engagement spanning over two years, Tangence has provided over 20,000 targets to Flexera from North America, EMEA and Asia-Pacific. A recent project generated over 6500 leads in just under 3 months. Just imagine the language hurdles a global initiative like this entails, and you get a sense of the complexity of the work involved. Not only has Tangence delivered the lists on time and budget, all our lists come with the 90%+ accuracy guarantee!
"With Tangence, not only are we getting extremely accurate lists, we get to own the data so we can leverage it in multiple ways and over time. We are extremely impressed with the accuracy of their leads and the quick turnarounds."
- Demand Generation Manager
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